The times they are a-changin’
There were times when you found not only concrete blocks on block production boards, but also a blonde in hot pants. And the clearly despairing managing director of a precast plant complained, unabashed: “My old lady is taking the shirt off my back!” You want to know when that happened and where? That was in the late nineteen seventies and up to the late nineteen nineties in Germany in advertisements of the suppliers of our industry.
Today, motifs and slogans of that kind are no longer conceivable in our part of the world. Anyone who would advertise in this way today would soon be swamped with...
